● Active

William Hill Affiliates

RevShare up to

30%

GEO markets

About William Hill Affiliates

William Hill Affiliates is the program of a bookmaker whose name has been synonymous with betting in Britain since 1934. Online, it pays RevShare 15–30% with CPA and hybrid deals, a 2% sub-affiliate stream and a 4% admin fee, under UKGC, Gibraltar and MGA licences. The payout threshold is a token $5 — the lowest in the catalog — settled monthly; negative balances carry over. Accepted GEOs span Europe, LatAm and Asia. Terms are conservative, brand recognition is not: for older UK-centric sports audiences it remains a top converter.

Terms & conditions

Commission

ModelsCPA / Hybrid / RevShare / Sub-affiliate

RevShare15%–30%

Sub-affiliate2%

Negative carryoverYes

Admin fee4%

Payouts

Payment frequencyOnce a month

Min payout$5

Payment methodsBank Wire, Skrill, Neteller, PayPal, EcoPayz

GEO & traffic

GEOsArgentina, Canada, Germany, Italy, Japan, Kazakhstan, Mexico, New Zealand

Restricted GEOsAM, AZ, BY, KZ, KG, MD, RU, TJ, TM, UZ, DZ, BJ, BW, BF, BI, CM, ZA, CG, CI, DJ, EG, GQ, ET, GA, GH, GN, GW, KE, LR, MG, MW, MR, MU, MZ, NE, NG, ST, SN, SL, ML, SO, SD, SZ, TZ, TG, TN, UG, ZM, AF, BD, BT, KH, CN, TL, HK, IN, ID, IR, IQ, IL, JO, KW, LA, LB, MY, MV, MN, MM, NP, OM, PK, PH, QA, SA, LK, SY, TH, VN, YE, AE, AT, BE, BG, HR, CY, CZ, DK, EE, FI, FR, DE, GR, HU, IS, IE, IT, LV, LI, LT, LU, MT, MC, ME, NL, MK, NO, PL, PT, RO, SM, RS, SK, SI, ES, SE, CH, UA, GB, VA, US, CA, MX, AG, CR, CU, DO, GT, HT, HN, JM, NI, PA, LC, VC, TT, AU, NZ, PG, FJ, MH, SB, VU, KR, GP, MQ, PR, KN

CPA rates by GEO →

CPA rates

RevShare (Sport, Casino, Vegas)30%

RevShare (Bingo, Poker, Live Casino)15%

NGR formula

NGR = GGR – Bonuses – Wins – Chargebacks – Payment Fee – Taxes – Other

FAQ

What commission does the William Hill Affiliates affiliate program offer?+

William Hill Affiliates works on CPA, Hybrid, RevShare, Sub-affiliate (RevShare 15–30%). The exact rate depends on GEO and traffic volume — final terms are agreed with your manager.

How does William Hill Affiliates pay affiliates?+

The minimum payout is $5; payment schedule: Once a month; methods: Bank Wire, Skrill, Neteller, PayPal, EcoPayz.

Which GEOs does William Hill Affiliates accept traffic from?+

The program accepts traffic from 8 GEOs, including: Argentina, Canada, Germany, Italy, Japan, Kazakhstan, Mexico, New Zealand. See the full list and restrictions above on this page.

Does William Hill Affiliates have negative carryover (NCO)?+

Yes, a negative balance carries over to the next period — this month's minus has to be worked off.

How do I join the William Hill Affiliates affiliate program?+

Sign up on the official affiliate portal (the join button on this page), wait for your account to be approved by a manager, then grab your tracking links in the dashboard.

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